AM News Show With Keyloop senior product marketing manager Charlotte Morgan

A fascinating insight into how the car retail sector can leverage customer data to improve processes and customer experience is explored in this episode of the AM News Show podcast.

Keyloop senior product marketing manager Charlotte Morgan couples a “love” of data with a passion for automotive…and her Abarth hot hatch. Here she talks to AM news and features editor Tom Sharpe about her path to the automotive sector, inspiring applications of customer data, and her experience of working within Keyloop to help improve the car retail journey, both online and off-line.